Any hardware development, lean or otherwise, mustn’t be considered without also focusing on customer needs. Because frankly – what’s the point in expending valuable time and money – resources which startups typically don’t have – implementing hardware features which users will not want?

 

Ameliot is delighted to announce that we have been invited to deliver a talk on how startups and young companies can most efficiently and effectively go about creating LEAN HARDWARE whilst also focusing on the principles of LEAN User Experience (UX) to create an optimal customer need for that hardware at an event organised by Poznan’s Park of Science and Technology as part of the EU-funded MERLIN project in collaboration with SIBB e.V. (ICT & Digital Business Association Berlin-Brandenburg) and Fraunhofer HHI/CINIQ Smart Data Forum.

This event will take place on the 25th of September 2019 at Berlin’s Smart Data Forum and Ameliot’s Dr Anna Mieczakowski’s talk will overlap both the Hardware Development and Customer Development models and take the participants through the phases of an electronic product creation from concept through to manufacture with the aim to exactly pinpoint what you need to do at each stage to determine what % of users are likely to want each hardware feature under consideration.

 

This LEAN HARDWARE WITH UX talk will cover the following topics:

  • Just as its definition suggests the value of Lean is to “provide the most value form the customer perspective, while consuming the fewest resources and utilising the talents of the people who do the work” (Lean Enterprise Academy). Thus, the two key principles of Lean Hardware focus on: the end customers and utilisation of fewest resources possible. With these principles in mind, this talk will cover the Lean UX methods and advice on most cost-effective methods for hardware creation.
  • Introduction to rapid, lightweight, Lean UX technique, which works in alignment with Agile development method for hardware focusing on quick, iterative cycles, to quickly develop hardware prototypes, gather feedback from past and potential new customers, and quickly pivot initial designs based upon feedback from customers.
  • Introduction to the Hardware Development Cycle’s requirements, design, prototyping, testing and manufacture stages, how they can be applied in a leaner fashion and how Lean UX maps onto this Lean Hardware model with its ‘think’, ‘make’, ‘check’ stages in order to produce a minimal viable product.
  • Discussion on the example of the super successful Raspberry Pi hardware which undertook several refinements from the original plan of hardware features to finally produce the Raspberry Pi Classic product successfully sold to millions of people.
  • Discussion on how focus on customer needs in product development from the outset will result in the validation of the minimal features that the hardware should have, thus saving time and money that would be otherwise expended on designing and developing unnecessary features.
  • Introduction to hardware certification and testing to position the device on the market and how this can be achieved as quickly as possible without compromising quality.

This event is aimed at innovators, representatives of technology companies, startups and scientists who have a product or idea, but lack the knowledge or skills to lead it in business.

JOIN US BY REGISTERING FOR THIS FREE EVENT AT: https://bit.ly/2ZkVsaV


About MERLIN project

MERLIN (Methodologies for Researcher Led Innovations) Programme supports market-oriented researchers, SMEs and start-ups across Europe, to consider the full potential of their research and to shape ideas and outputs into innovations to be ready for market validation and commercialisation, by using modern needs-first, market-led methodologies. MERLIN offers a range of dynamic workshops and relevant training to guide researchers and businesses on the journey to commercialisation. The programme, consisting on 8 workshops including one workshop the aforementioned workshop on LEAN HARDWARE, will equip participants with knowledge, skills and network to generate market-led business models to unlock potential and accelerate this journey.